February 2, 2007

Successful Demandware integration at Fulda Reifen

In the context of the partnership between Jochen Schweizer GmbH and Fulda Reifen, the online channel of the tire manufacturer Fulda was complemented by adventure products by Jochen Schweizer (multi-channel retail integration).

Munich/Berlin, February 2, 2007

A new Jochen Schweizer Plugin Shop for Germany will be in operation at www.fulda-reifen.de starting immediately. The technical basis is an e-commerce solution from the specialist Mobizcorp Europe. This multichannel e-commerce system enables the integration of a product line in various Internet shops (online channels) in a design adapted to the respective partner shop systems. The overall support for products and contents is managed centrally by Jochen Schweizer or Mobizcorp.

The solution was implemented by Mobizcorp Europe, a specialist for on-demand systems or highly flexible e-business solutions for mail order businesses.

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