Gries Deco Company GmbH

For over 60 years, Gries Deco Company GmbH has been a leading provider of home & living products. With annual sales exceeding EUR 575 million, the company has more than 470 stores in Germany, Austria and Switzerland.

Industry: Retail (Home & Living)
Employees: > 7.700
Stores: > 470
Revenue: > 575 million EUR

„After the successful launch of DEPOT on the Salesforce Commerce Cloud with the support of Mobizcorp, Mobizcorp keeps making a significant contribution to our online business and continued expansion of our omni-channel activities.“

Martina NovotnyHead of Online and Offline Sales at DEPOT

For optimized support of the strong growth of the DEPOT brand, Mobizcorp was put in charge of designing and implementing the Salesforce Commerce Cloud platform followed by the first endless aisle solution in Germany.

After only 4 months, the new online store was launched, immediately resulting in:

  • Better performance of TV campaigns
  • Integration of the call center app
  • New effective personalization
  • A 124% sales increase compared to the previous year
  • A 29% increase in conversion rates
  • A 7% increase in order volumes
  • A 160% increase in mobile visitor numbers
  • 416% increase in mobile sales
Our Services
  • Implementation of Salesforce Commerce Cloud
  • Implementation of responsive web design
  • First implementation of endless aisle in Germany
  • Ongoing support and optimization
Endless Aisle as a Digital Store Solution

In 2016, Mobizcorp implemented endless aisle for DEPOT, which at that time was the first implementation of the digital store solution in Germany. Within just a few weeks, Mobizcorp adapted and localized the in-store solution for the German market, integrated the Klarna Buy Now Pay Later system for the first time, and launched the app in stores in Frankfurt, Munich and Dortmund.

The app allows both DEPOT staff, equipped with a tablet, and customers, accessing tablet-integrated kiosks in the store, to use all online services, view products and product information, take advantage of promotions, and place orders, with a choice of shipment to their home address or to the store.